Digital Marketing—Where Every Dollar Goes Further Smart Marketing Strategies for Real Business Growth

We build fast, mobile-first sites, improve rankings, and enhance your Maps presence—so your online
visibility and leads grow with confidence.

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Why Choose Us

Capstone Marketing

We bring focus to your growth—website design, SEO, and Google Business Profile for Shreveport–Bossier, Tyler & Longview businesses to stay ahead now

Quality

Quality

Everyone at Capstone Marketing is a master of their craft. You can confidently hire us for world-class designs, content, and social media presence that attract, engage, and retain clients.

Precision

Precision

Our solutions are built around your business to offer precisely what you need. we offer complimentary online audits to assess your website, detect any underlying issues, and formulate proper strategies, giving you the ultimate edge.

Excellence

Excellence

We help you stay abreast of the consistently changing market trends through data-driven, easy-to-understand reports. As a result, you will know what clients want, why their mood is shifting, and how to adapt to their changing preferences.

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Results-Driven
Digital Marketing
Experts

At Capstone Marketing, we are a crew of seasoned digital marketing experts in Shreveport, Louisiana, and throughout East Texas. We know what it takes to make your business shine online, regardless of your business type. Our solutions are tailored to meet the demands of your industry and are implemented using the latest technology and best practices. It doesn’t matter whether you opt for an economy package or a premium one; you will receive the same quality, precision, and excellence, as your satisfaction is our passion.

Whether you are a small business seeking to gain exposure or a large corporation aiming to boost sales, we can enhance your online presence by leveraging the latest marketing methods, website designs, and SEO, allowing you to save time and focus on what truly matters.

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We’ve Got You Covered

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Website Design

In today’s digital age, a well-designed, optimized website is crucial for establishing your brand’s credibility and reaching your target audience

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Google Business Profile

Often imitated but never duplicated, managing your Google Profile requires expertise and strategy.

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Social Media Marketing

At Capstone Marketing, we craft customized social media strategies tailored to your unique business.

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Let’s Build Something Great Together!

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Capstone Marketing — Free Tools

Know Your Numbers Before You Spend

4
Calculators
8
Industries
100%
Free

Four free calculators to plan smarter campaigns, forecast real returns, and make every marketing dollar count.

Marketing ROI Forecaster
Enter your monthly budget by channel to project expected returns based on real industry benchmarks.
Your Business
$
Monthly Budget by Channel
$
$
$
$
Projected Monthly Performance
Total Spend
Est. Revenue
Net Return
Blended ROAS
New Customers
Est. LTV Generated
Enter your budget above to see projected returns.

Want a Custom Strategy?

These projections use industry averages. Our team builds tailored channel plans specific to your business goals and market.

Get a Free Marketing Audit
Lead Generation Planner
Work backwards from your revenue goal to find exactly how many leads you need and what they'll cost.
Revenue Goal
$
$
Funnel Conversion Rates
Lead → Qualified40%
Qualified → Proposal50%
Proposal → Close30%
Cost Estimates
$
$
Lead Funnel Requirements
Leads Needed
raw / month
MQLs Required
qualified
Proposals to Send
SQLs
Deals to Close
to hit target
Total Lead Budget
mktg spend
Revenue Per Lead
avg. value
Adjust the sliders above to see your funnel requirements.

Optimize Your Lead Funnel

We specialize in reducing CPL while increasing close rates. Let Capstone build a lead system that actually works.

Talk to a Strategist
Customer Acquisition Cost Analyzer
Compare your CAC per channel against customer lifetime value to find your most efficient spend.
Customer Lifetime Value
$
$
Channel Spend & Customers Acquired
Channel
Monthly Spend
Customers Acquired
CAC
Channel Performance Ranking
Fill in your channel data above to see a performance comparison.

Reallocate Budget for Better ROI

Once you know which channels win, we'll help you scale them and eliminate the waste.

Build My Optimal Channel Mix
Campaign Break-Even Calculator
Find the minimum conversion rate your campaign needs to be profitable — before you commit the budget.
Campaign Details
$
$
%
Funnel Rates
Click-Through Rate2.5%
Landing Page CVR3.0%
Target Profit Margin20%
Break-Even Analysis
Break-Even Conversions
needed
Min. CVR Required
of landing visitors
Projected Conversions
at current rates
Projected Net Profit
after spend & COGS
Revenue for Target Margin
needed
Campaign Verdict
Adjust your inputs above to see if this campaign pencils out.

Launch Campaigns That Actually Win

We run pre-launch viability checks on every campaign we manage. Let's make sure yours will convert.

Review My Campaign
All projections are estimates based on industry benchmarks. Actual results will vary. Not financial advice.
A free tool from Capstone Marketing — Shreveport, LA & Tyler, TX  ·  Contact Us  ·  (318) 529-6111
Experience You Can Trust

Strategic Marketing That Delivers Results

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The Future of Digital Marketing Starts Here

Frequently Asked Questions

How much does it cost to hire a Digital Marketer?

The answer to this question depends on your business’ net revenue. Generally, businesses allocate one-third of their net revenue to marketing. If you plan to hire a full-time Digital Marketer to work exclusively for your business, you should expect to pay a six-figure salary plus benefits. Successful Digital Marketing strategies can cost between $7000 annually and up.

Is it worth investing in Digital Marketing?

It is essential to understand the potential return on investment when considering whether to hire a digital marketing company or to manage your own campaigns.

When deployed correctly, SEO techniques can drive more traffic to your site, build brand awareness and increase the chances of generating leads or sales.

What is SEO?

Search Engine Optimization (SEO) is a vital tool for businesses. It involves strategically utilizing content, metadata, & keywords, to increase visibility across search engines like Google, & Yahoo! by optimizing your website in accordance with best practices outlined by search engine algorithms, you can help ensure higher quality organic rankings from potential customers and return visitors alike.

How much does it cost to hire a Social Media Marketing Agency?

Prices typically range from $399 to $1,500 per month, depending on the channels you want to use to promote your brand and the frequency of posts. Before you contact a social media marketing company, make sure you have answers to the questions they will ask. This includes what platforms you want to market on such as Facebook, Instagram, TikTok, LinkedIn, and YouTube, as well as stories, reels, and posts. Be sure to have a clear understanding of what content will be produced and how often they will produce that content.

Is it worth investing in Social Media Marketing?

Absolutely! Hiring a professional Social Media Marketing Company that can provide you with data-driven results is always a wise decision. They understand the importance of using the right hashtags, the optimal times to post, and how to create a consistent brand identity. Furthermore, experienced professionals can show you what works best for your industry and develop a plan to help your business grow. With their content-driven strategies, you can be sure that your business will be uniquely represented and ready to launch.

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Capstone Marketing

Ready to Keep Your Competitors on Their Toes?

Whether you want to hire us for your marketing needs or have general questions, reach out to us today. We’ll get back to you in 24 hours.

Hours of Operation

Monday-Friday: 8 AM – 4 PM
Saturday-Sunday: CLOSED

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